Deeply engaged for thirteen years, diverse strategies pave the way for a new chapter

The story goes back to 2013 when Tianjin Shunchen Steel Co., Ltd. was officially established in Anjiangzi Industrial Park, Jinghai District, Tianjin, marking the beginning of Shunchen's entrepreneurial journey in the steel industry. With over 20,000 square meters of standardized warehouses and over 10,000 tons of annual spot inventory, the company relied on core products such as galvanized angle steel, channel steel, and square and rectangular tubes to quickly establish a foothold in the regional market and lay a solid foundation for subsequent development. Just two years later, Tianjin Shunchen International Trade Co., Ltd. emerged, expanding its business scope to domestic trade and import-export trade, and also ventured into curtain wall engineering contracting, achieving an initial integration of "product sales + engineering services", laying the groundwork for the company's diversified development.

Shunchen Industry continuously improves its industrial chain layout based on market demands. In 2016, Tianjin Shunwang Technology Development Co., Ltd. was established, focusing on customized processing of special requirements steel and national-level curtain wall engineering contracting. By providing customized solutions and one-stop service capabilities, it precisely met the needs of high-end customers, further enhancing the added value of the industrial chain. While consolidating traditional steel business, Shunchen Industry did not stop its innovation momentum. Instead, it keenly detected industry development trends and made decisive moves to enter the new energy sector, initiating a new journey of industrial upgrading.

The year 2020 marked a crucial turning point for Shunchen Industrial's strategic transformation. The establishment of Tianjin Shunchen Lianchuang Materials Co., Ltd. signified that the company officially entered the fields of photovoltaic new energy and agricultural steel structures. With advanced design concepts and rich construction experience, it made rapid breakthroughs in areas such as photovoltaic product research and development, greenhouse engineering, and lightweight steel structure construction. In the same year, Shunchen Zhongsheng (Tianjin) New Energy Technology Co., Ltd. was established simultaneously, focusing on the production of core components such as hot-dip galvanized photovoltaic brackets and zinc-aluminum-magnesium brackets, providing core support for the implementation of photovoltaic projects. In 2023, the establishment of Tianjin Shunchen Yuhui New Energy Technology Co., Ltd. further completed the business matrix of new energy, forming a full-chain service capability of "photovoltaic component production + power station project construction + material supply", capable of undertaking various photovoltaic power generation projects such as ground power stations, distributed power stations, and photovoltaic car shelters, and meeting market demands in all aspects.

Driven by the upgrading of the main business and the expansion of new market segments, Shunchen Industrial's production scale and comprehensive strength have continued to increase. Tianjin/Hebei Shunchen Metal Products Co., Ltd. has established two production bases in Jinghai District of Tianjin and Tangshan City of Hebei Province. With four galvanizing production lines, the annual production capacity reaches over 500,000 tons, and the annual stock of spot goods remains at over 10,000 tons. It has built a large-scale galvanized steel supermarket integrating storage, processing, and distribution. This "dual-base linkage" model not only strengthens the enterprise's capacity guarantee capability, but also gains the trust of customers across the country through meticulous after-sales services, providing a solid manufacturing foundation for the expansion of the new energy business.

Currently, the green and low-carbon transformation of the steel industry has become an inevitable trend. The "Guidelines for the Construction and Application of Industrial Green Microgrids (2026 - 2030)" jointly issued by five departments including the Ministry of Industry and Information Technology provides clear guidance for the integration of the steel industry and the new energy industry. Shunchen Industrial's forward-looking strategic layout precisely aligns with the direction of industry transformation. It deeply integrates traditional steel processes such as hot-dip galvanizing with photovoltaic frame production and photovoltaic power station construction, not only activating the green value of traditional production capacity but also seizing the development opportunities of the new energy industry, achieving a virtuous cycle of "traditional industries as the foundation and new industries as the enabler".

From a single subsidiary to a diversified industrial group with coordinated development across multiple sectors, from steel processing to new energy layout - over the past thirteen years, Shunchen Industrial has always adhered to its original commitment to quality and seized the opportunities of the times. In the future, Shunchen Industrial will continue to aim at building a demonstration steel mill with international competitiveness, deepen the upgrading of its steel business, expand the boundaries of its new energy business, and continue to contribute to the promotion of green development in the industry and regional economic progress, writing a more glorious chapter of development.